Scandiz Magazine is an innovative advertising platform that will make your message noticed. We will grab readers' attention and entertain them by highlighting all the fun and opportunities that Luton has to offer.
First issue
What we do
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Who we are
We are a family-focused child-friendly lifestyle magazine loaded with intriguing content, written by traditionally trained journalists.
The feature that makes us unique is that our articles are audible so they are, enjoyable for busy people or even for people with limited vision.
ADVERTISING GUIDELINE 2024
Issue date 6th of January, artwork deadline 20th of December.
Boring statistics
Distribution Area
- Distributed bimonthly, 12,000 copies around Luton and surrounding villages (Caddington, Streatley, Barton Le Clay)
- Content is divided into 50% stories, news, and 50% advertising.
- The usual print run is 40-48 pages depending on the adverts.
- Delivered by a local team, tracking records are available.
- Printed on high quality 110 gsm, full colour, glossy paper.
- Printed on paper from responsible sources.
- Every issue is downloadable and promoted on 5 online platforms.
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Various packages are available, prices start as low as £40.
WHAT MAKES AN OLD IDEA UNIQUE
Many business owners losing trust in printed marketing despite the fact it is still unbeatable in local advertising. Below we summarise the main reasons and introduce a simple solution to make printed adverts fashionable again
‘’Printed journalism is dying’ This is the most often-heard mantra when you study journalism at any university. Print simply cannot provide the same reader experience as an online version because printed articles have limited space, they cannot be updated, and who has time to sit down and read a whole magazine these days?
Those were the main bullet points we had to consider when we decided to launch our printed magazine despite everything we had learned.
We devised a simple solution. Inserting easy-to-scan QR codes into the articles and using them as buttons. There is a 'Listen ' button in each article so readers can enjoy them even when they are busy, for example, they're driving, cooking or cleaning the house. We can insert a read more button to a long-form article so there is no more place limit or painful editing, and we can add a "check for update" button to every article that needs to be updated. Everything is just like in the digital word.
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The listen button comes with another amazing benefit. People with limited vision can also enjoy the magazine.
Mixing these new features with high quality story telling, we aim to reach more readers than any other local magazine before.
Advert Booster
Let us help you to bring your printed advertising to another level. In a magazine built on QR codes, it seems reasonable to use them in the adverts too. You can add video or audio introductions, Facebook reviews, customer testimonials, or whatever you believe would help your customers decide. This way you can make your printed marketing as alive as it is online. If you don’t know how to do it, don’t worry, we will do it for you for free.
The other benefit of QR codes is that the scanning rate is measurable so you can see how successful your campaign is. If you want to use this service, email us at hello@scandiz.co.uk and attach the material you wish to add.
We will upload Scandiz to Issuu and promote it locally on the following sites;
#scandizmagazine
#scandizmagazine
#scandizmagazine
www.scandiz.co.uk
Media Pack
For a better impact, we offer various sizes and premium options like:
- Inside front cover
- Inside back cover
- Double centrefold
- Back cover
- Page 3 (opposite the Editor’s Letter)
For a detailed advertising guide send us an email at mediapack@scandiz.co.uk. Your file will arrive immediately.
If you have a business-related story that can turn into an interesting article or any other idea you wish to discuss, fill
out the form or email us to hello@scandiz.co.uk.
Secure Payment Option
We are offering you the safest possible payment method to bypass trust issues. As an option, you can pay the advert fee to a 100 % secure escrow account called Transpact. They will only release it to us when the magazine is ready to print by the deadline. If not, it goes back to you.
Sample Articles
Use the arrows to navigate or click on the pictures to enlarge them. Please note the samples are not related to Milton Keynes, they were part of a University project about a year ago.
If you want to see more samples, please don't hesitate to contact us.
Design Services
PRINT DESIGN
A professionally designed advert can be the difference between failure, or success.
Our design team excels in crafting highly creative and impactful adverts that complement your existing materials, such as sales brochures and websites. All adverts are designed and created
in-house, allowing you to collaborate with our designers to tailor
the perfect advert for your needs. Our advert will work for you,
and your business.
We also do book covers, leaflets, magazine or poster designs to capture your audience's attention and improve ROI.
Emails and Newsletters
Boost your communication with your clients by sending well-designed emails or newsletters.
Social Media
Get original design for your social media channels. Animated or static from Facebook to Youtube.
Branding Services
Get the expertise you need from brand development to custom branding solutions.
Frequently Asked Questions
Why would I advertise in a printed magazine in the digital age?
There is nothing more efficient in local marketing than a local magazine. It is cheaper than leafleting, stays longer on the shelf and is better for brand recognition. Research shows that readers are far more likely to pay attention to a print advertisement and trust its content. By contrast, online advertising is more likely to be ignored or dismissed.
What sort of magazine you are?
We are NOT a local news magazine – Scandiz will be a lifestyle magazine mainly focusing on families. Our reading content is written by traditionally trained journalists and designed to keep the magazine in residents’ homes for longer.
Does your magazine only contain ads?
No, we want to give a reason for people actually to open it, so we try to make it enjoyable. There will be a lot of intriguing articles, editorial content, and local stories in the magazine. Not to mention the giveaways like downloadable cookbooks or themed kids’ crossword books.
Will the magazine be available online?
Yes, the magazine will be uploaded to Issuu, which is an online magazine platform. It will be embedded in our website and widely shared on social media just like a digital magazine. It will also be emailed to all our subscribers.
Do you sell places in future issues?
Not at the moment. As we are a new magazine we don’t charge customers for future publications. You can only buy advert place in our recent issue.
Do you offer artwork design?
Yes, we can do that for you and, in the first issue, it is completely free. We can also add a nicely designed QR code to your article with your favourite video or audio file. It is also free.
I don’t have a huge budget; is it worth me to contact you?
Yes absolutely – we are not as pricey as some of our competitors. Check our price list and you will find a cheap option to try us. There is always something we can work on together. If you don’t ask, you’ll never know.
Will I receive a copy of the magazine?
An online link will be emailed to you every month, and all of our advertisers will receive a printed magazine. If you live locally and we distribute to your street, you will probably get another copy through your door!
How will I know if it’s working?
This is very much about what you want. It’s not possible to measure print advertising in the same way as digital. But if you insert a QR code in your advert with some intriguing content or discount, you can monitor the scanning rate.
Which one is better print or digital?
It depends very much on what you want from your campaign. Print will ensure your brand is visible to your audience. And regular exposure is vital for success. Just look at any top magazine to see the brands consistently advertising. Would they do that if it wasn’t worth it? Print is very much about your swagger, about being the name people remember. Generally, we recommend a multi-channel, integrated campaign for most of our advertisers.
How do you know the magazines actually get delivered?
That’s a great question! We use hand-picked local distributors who live in the area. All our distributors use a GPS tracker app providing a time-stamped record of each house that has been visited. Those records are available on our website within a week after distribution.
My question isn’t shown here
If you have any other queries please contact us at hello@scandiz.co.uk.
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